Daniel Kells

Mastercard has a new commercial out, and I’m addicted to the song.  I e-mailed the directors of the commercial to get the artist information.  Here’s a link to the commercial (sorry, doesn’t look like it’s up on YouTube).

Ohh, this commercial made me laugh, and, as I was in the middle of collapsed bridge cable television death-watch, I wasn’t expecting to laugh.

Chris Rock, while hosting some random awards show, made a joke about how black people have a tendency to name their movies rather blandly. “Barber Shop.” “Beauty Parlor.” What’s next, he wondered? “Check-Cashing Place.”

While there hasn’t been a film called “Check-Cashing Place,” there is an example of fiction taking place at a check-cashing place playing over and over on MSNBC. It’s a commercial for the Association of Payday Lenders.

Here it is:

Now I’ve lived in cities, basically all my life. Perhaps there are check-cashing places in the suburbs, but I’ve got to be honest with you, never in my life have I seen a check-cashing place look anything like the ones in this commercial. Missing is the bullet-proof glass, the lottery tickets and hooch in nips for sale, an off-track betting counter, a panhandler. Test.